FlowGroup
FlowGroup — the studio & the engine, under one roof

We build the product.
We fill the funnel.

FlowGroup unites two specialist teams: FlowSoft, the AI engineering studio that ships your software, and FlowSell, the automation engine that keeps your pipeline full.

FlowGroup
The studio

FlowSoft

Engineering

From idea to launch in weeks, not months. JavaScript, AWS and applied AI for startups and SMEs.

Explore FlowSoft
The engine

FlowSell

Sales automation

The team behind FlowSellAI — captures, qualifies and nurtures every lead so your reps only close.

Explore FlowSell
Two companies, one flow

Specialists who hand off without the seams

One team builds it, the other grows it — sharing the same engineers, the same standards, and the same playbook for AI.

The software consultancy
FlowSoft

Ship your MVP 3× faster with AI-powered engineering

A professional tech consultancy for startups and SMEs. We take you from idea to launch in weeks, not months — with senior JavaScript engineers, AWS infrastructure and AI woven into the build.

Full-stack product builds (web, iOS, Android)
Cloud architecture & AWS deployment
Applied AI: agents, RAG and automation
Fractional engineering teams on demand
est. 2025 · the parent companyLearn more
The sales-automation product
FlowSell

Your AI works the funnel. Your reps close.

Born inside FlowSoft, FlowSell is the team behind FlowSellAI — a lead-funnel CRM that captures, qualifies and nurtures every lead automatically, so your team only steps in for the conversation that needs a human.

AI lead capture from email, LinkedIn & forms
Automated qualification and nurturing
A live kanban funnel, built for closers
Real-time analytics on every stage
a FlowGroup product · flowsellai.ioLearn more
What we ship

One flagship product, and the team that builds anything

FlowSell ships our own product. FlowSoft ships yours. Both run on the same engineering bench.

FlowSellAIFlagship

Your pipeline, fully automated

Watch every lead move through your funnel — captured, qualified and nurtured by AI in real time. Your team only steps in to close.

Leads captured12,480+18%
Auto-qualified94%+6%
Rep hours saved / wk37+12%

MVP Sprint

A focused build that takes your idea to a launch-ready product in weeks — scoped, designed and shipped.

by FlowSoft

AI Integration

Agents, RAG pipelines and automation embedded into your product or your internal operations.

by FlowSoft

Cloud & AWS

Production-grade infrastructure, CI/CD and observability set up to scale from day one.

by FlowSoft

Embedded Teams

Senior engineers who plug into your team and ship alongside you for as long as you need them.

by FlowSoft
The people

One bench behind both companies

We build with founding members, not just for them. The same senior team designs, ships and grows every project.

Jose Velasquez
Jose Velasquez
CEO

Sets the vision and leads FlowGroup end to end.

FlowGroup
Affy
Affy
COO

Runs operations and keeps every engagement on track.

FlowGroup
Alex
Alex
CTO

Owns engineering and the technical roadmap.

FlowGroup
Our clients

Trusted by teams who ship and scale

CuculiFlowSell

“FlowSoft has been instrumental in helping us grow from an early-stage startup into a fully functional, operable product. Working with them has been an absolute pleasure — their trustworthiness, responsibility, and work ethic shine through in everything they do. I wholeheartedly recommend FlowSoft to anyone looking for a reliable and hardworking partner.”

YK
Yuka Kiso
CEO, Cuculi
10+Products shipped
6 wksAvg. time to launch
1KLeads automated / mo
96%Client retention
Questions

Everything you need to know first

Not sure where FlowSoft ends and FlowSell begins? Start here.

FlowSoft is the engineering studio that designs and builds your software. FlowSell is the team behind FlowSellAI — the sales-automation product that captures, qualifies and nurtures your leads. One senior bench, two specialties.

Weeks, not months. Our MVP Sprint scopes, designs and ships a launch-ready product in around six weeks, with senior engineers and AI woven into the build from day one.

No. Bring in FlowSoft to build, FlowSell to grow, or both end-to-end. Because they share the same engineers and standards, the handoff between building and selling is seamless.

It starts with a scoping call. From there we assemble a senior team that plugs into yours and ships alongside you — for a fixed sprint or for as long as you need an embedded team.

Project-based for MVP sprints, a monthly retainer for embedded teams, and a subscription for FlowSellAI. We tailor the model to your scope on the scoping call.

Full-stack JavaScript and TypeScript across web, iOS and Android; AWS for cloud infrastructure and deployment; and applied AI — agents, RAG pipelines and automation.

Work with FlowGroup

Build it with FlowSoft. Grow it with FlowSell.

Tell us what you’re building. We’ll bring the engineers and the pipeline to match.